and smart phone market share in first quarter of 2010:
IDC: Smartphone OS Market Share 2015, 2014, 2013, and 2012
Research firm loves numbers, especially when it comes to smartphone marketshare and shipments. Today we've got some numbers from the IDC that paint a forecast for the future of . Growth is in the cards for Windows Phone, while the future of is dicey.
IDC: Smartphone Market Share 2015, 2014, 2013, and 2012
In terms of smartphone market share by device, recent research by Millennial Media showed the Top 4 devices (by ad Impressions) to be the iPhone (at #1), the Galaxy S (at #2) and the iPad and iPod Touch at #3 and #4 respectively.
With the arrival of the iPhone 6 (and 6 Plus), this may be a good time to review smartphone market share and usage share trends around the world. As these data points reflect the tail end of the iPhone's product cycle, we should expect a market share bounce over the coming months. On the other hand, movements in usage share are unlikely to be as sharp.Part of Apple’s quarterly weakness was the company’s . That made Apple slip to its lowest global smartphone market share in years, now less than a quarter of Android’s size, with only 37.4 million iPhones sold to Android’s 162.1 million. But systemically, Apple is falling out of the race for smartphone supremacy. And that puts Apple at risk of being in Microsoft’s sights for the number two position in the global smartphone market share battle.In the fourth quarter of 2012, Apple and Samsung together raised their worldwide smartphone market share to 52 percent from 46.4 percent in the third quarter of 2012. Samsung ended the year in the No. 1 position, in both worldwide smartphone sales and overall mobile phone sales. In China, Kantar reported that Apple similarly increased its smartphone market share in the quarter to 15.7 percent, a 0.2 point increase over the year ago quarter and 1.5 percentage points higher than at the beginning of the quarter.